Make to Sell: Your Path to a Profitable Creative Business

Are you struggling to take your creative business to the next level? Whether you're starting from scratch or trying to make sense of your existing business, this programme is designed to cut through the confusion and give you a clear path to success.

With Make to Sell, you’ll gain instant access to step-by-step training hosted on an easy-to-use third-party platform. Save it to your browser for quick access anytime. The content is practical, actionable, and designed to address the challenges you face as a business owner, whether you’re overwhelmed by starting up or struggling to grow.

For All Creative Businesses

Make to Sell is designed for anyone who creates products or services to sell, no matter your industry or focus. Whether you’re a hairdresser making clients look and feel their best, a printer bringing designs to life, or a fence panel business delivering quality products, the principles and strategies in this training apply to you. If you’re passionate about your craft and ready to grow your business, you’ll find the tools you need here.

Your Guide: The Six Key Areas

The foundation of this training is built on the Six Key Areas of business—your essential guide to success. These areas provide a framework that supports every aspect of your business, ensuring nothing gets overlooked. By understanding how these areas connect and influence one another, you can create a strong foundation and achieve sustainable growth. You’ll return to these Six Key Areas again and again as your business evolves, using them to stay on track and aligned with your vision.

Here’s What You’ll Learn:

• Your Vision: Think of your vision as your A-to-B path. You can’t reach your destination if you don’t know where you’re headed. This training helps you clarify your goals and create a roadmap to achieve them.

• Your Ideal Customer: Stop trying to sell to anyone and everyone. By understanding exactly who values your products, you can attract the right customers and avoid wasting energy on the wrong ones.

• Your Products: Refining your product offerings ensures you deliver better value for money while focusing on items your customers truly want.

• Your Brand: Put your brand front and centre so that you're always promoting yourself—even when you’re not. Strong branding builds trust and sets you apart from the competition.

• Your Systems: Save time and reduce stress by automating key processes. From emails to sign-ups to production, putting systems in place will free up your time for what really matters.

• Selling & Marketing: Learn how to maximise your revenue and increase turnover. From pricing strategies to social media and beyond, these tools will help you reach your financial goals.

What’s Stopping You vs. What You Want

What Makes This Training Different? 

The Make to Sell programme is stand-alone training you can rely on for results. Delivered in plain, straightforward language, it’s broken into bite-sized tutorials so you can implement what you learn immediately. Whether you’re just getting started or looking to improve your established business, this programme provides a clear, proven framework to build and grow.

And while this programme is designed for independent learning, ongoing support is available through my subscription group. For less than the price of a coffee, you’ll gain access to weekly live sessions, expert advice, and a thriving community of creative business owners.

Lifetime Access Real Results

Once you join, you’ll have lifetime access to all the training modules and any future updates—absolutely free. Many of my clients revisit this programme yearly to refresh their knowledge, readdress their vision, and ensure their business stays on track to reach long-term goals.

Make to Sell has already transformed the businesses of countless creatives. Let it do the same for you.

" How's my new look business going? Really well is the answer and I am looking forward to a new beginning of my revamped business. If you are thinking of setting up a craft business, Paula is the best. I call her my GURU. "

-Christine Stringer   

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" I had been haphazardly building my "business" but even during this short introduction course I learnt so much that will enable me to move forward. Paula clearly has a wealth of knowledge and is very encouraging."

-Belinda Cornwell

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" I was on the fence about attending, but I'm so glad I did. The whole experience has me fired up and inspired. I can't wait to put everything I've learned into action. "

-Helen Cork